Wallcovering Installers Association
PO Box 1166
Lebanon, OH 45036
800.254.6477

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What It Means To Be A Mentor: Bridge The Gap to New Wallpaper Installers

The membership of WIA will decrease by 63% over the next eight years. The majority of the professional-level wallcovering installers are between the ages of 48 and 58. They can see the exit on the horizon. We should be wondering who’s going to come up behind these talented veterans and take the trade to the […]

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Exclusive Insights From Amy Anderson, Apprentice to Heidi Wright Mead

We wanted insight into where the wallcovering industry is going, where new installers are finding their inspiration, and how the Wallcovering Installers Association can keep up and meet the needs of new installers. Creatives, hands-on crafters, and students graduating in design fields looking for a unique career, as well as seasoned professionals looking for new […]

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WIA Member Spotlight: David Cook of D’Franco Finishes

We were excited to track down David Cook, WIA member and wallcovering installer of five years, to learn more about his business and how he’s set himself up for success. We were thoroughly impressed with his attention to his business and how he’s applied the latest digital growth tactics to his overall marketing plan. If […]

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Los Angeles Members Adam and Danielle Segura Talk Commercial Wallcovering

Graphic Installations, Inc. is a leader in environmental and architectural installation in southern California. We took a minute to speak with owners Adam and Danielle Segura of Graphic Installations, Inc. this week to understand where they fit into to the custom wallcovering installation business. The Graphic Installations Inc. powerhouse tackling nuanced substrates from glass film, […]

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7 Tracks Underway for the 2018 Unconventional Convention

The word is out that attending a wallcovering installer association convention will get you revved up and ready to build your business. You’ll be pushed to new limits in your craft and gain confidence from learning new tricks of the trade. It’s not all hard work, at night there are dinners, dancing, and tours to […]

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The Forecast is Positive: A Review of Houzz State of the Industry

We are seeing exciting trends specifically for the decorating specialty firms ahead in the next year. In the latest Houzz report conducted in the first quarter of 2018, Houzz asked over 3,000 architects, interior designers, general contractors, and decorating specialty firms – amongst others – about trends they’re seeing across a host of categories. We’re […]

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Associate Member Spotlight: How Bradbury Benefits from Membership

Long-time associate member, Lisa Bauer, Chief Financial Officer, of Bradbury & Bradbury Art Wallpapers shares their story about their background in the wallcovering business and how the Wallcovering Installers Association has helped her organization. Associate membership is available as one of the Wallcovering Installers Association packages full of member benefits for suppliers and manufacturers such […]

Growing Your Wallcovering Installation Business With Instagram

Whether you are a sole operator starting out or a seasoned professional that never got around to creating a website, we have a guide for you to capitalize on the visual platform that is Instagram to help sell and market your business. Instagram may be the gateway to a digital portfolio for the wallcovering installer. […]

The Wallcovering Installers Industry is on a Roll

A projection of growth for wallcovering reaching $36.6 billion in the next four years according to Global Industry Analytics, Inc. is nothing to sneeze at. The global projection for wallcoverings is driven by a few intriguing trends. Ceramic wall tiles, new textures, colors, geometric patterns, and interior design trends. Wallcovering as an Evergreen Decorative Choice […]