Blog

Welcome to the Wallcovering Installers Association (WIA) blog! Stop back often to see the latest tips, tricks, and trends in the wallcovering industry for installers and consumers. If you’re a wallcovering installer, use the red button on the left to get more information on joining the WIA. If you’re looking for new wallcoverings for your home or business, find a trusted professional installer using the green button on the left. We hope you enjoy our blogs, and we’ll see you again soon!

Victorian Interior

Associate Member Spotlight: How Bradbury Benefits from Membership

Long-time associate member, Lisa Bauer, Chief Financial Officer, of Bradbury & Bradbury Art Wallpapers shares their story about their background in the wallcovering business and how the Wallcovering Installers Association has helped her organization. Associate membership is available as one of the Wallcovering Installers Association packages full of member benefits for suppliers and manufacturers such […]

Growing Your Wallcovering Installation Business With Instagram

Whether you are a sole operator starting out or a seasoned professional that never got around to creating a website, we have a guide for you to capitalize on the visual platform that is Instagram to help sell and market your business. Instagram may be the gateway to a digital portfolio for the wallcovering installer. […]

The Wallcovering Installers Industry is on a Roll

A projection of growth for wallcovering reaching $36.6 billion in the next four years according to Global Industry Analytics, Inc. is nothing to sneeze at. The global projection for wallcoverings is driven by a few intriguing trends. Ceramic wall tiles, new textures, colors, geometric patterns, and interior design trends. Wallcovering as an Evergreen Decorative Choice […]

Let’s Talk Joanna Gaines’ Magnolia Market Wallcoverings

If it seems like everything Joanna Gaines touches turns to gold; then you’ve been paying attention. And while her HGTV show Fixer Upper (that is coming to an end after its fifth season) is more addicting than the chips on taco Tuesday, her empire doesn’t stop there. Joanna has come out with a new cookbook, […]

Wallcovering Installers Toolkit

The Wallpaper Installers Inspiration Toolkit of Blogs, Books, Podcasts & Events

Every once in a while an artist needs to immerse themselves in a completely new experience to return new and refreshed. Inspiration comes from architecture, new cities, museums and right under your fingertips. The point is creativity needs to be fed. We’re serving up blogs, books, podcasts, and events for the wallcovering installer to immerse […]

Focus On Wallcovering and Sustainability this Earth Day

While advancements like LED lights and heat sensitive wallpapers are paving the way for new futuristic possibilities, the modern upgrades we’re interested in this Earth Day are those with an environmental impact. These may include grasscloth, bamboo, cork, natural woods, and the more avant-garde living walls. Millennials Go For Green It also pays to pay […]

Selling and Marketing Yourself 101

Building Your Book of Business

So you’re venturing into the exciting niche of wallcovering installation and need a quick guide for building your book of business. You’ve got the eye for design, an itch to work with your hands, and the Wallcovering Installers Association can help the marketing and business side of things fall into place. We’re serving members all […]

Thank You

‘Tis the Season to Say Thank You!

As we embrace the joy of the holiday season and the beauty it beholds, we also take time to reflect on another prosperous year for the Wallcovering Installers Association (WIA). As the only trade association dedicated to promoting the interests as well as needs of professional wallpaper installers, those of us at WIA deeply value […]

And the 2017 WIA Craftsmanship Award Goes To …

    The Wallcovering Installers Association (WIA) 2017 Craftsmanship Awards announcement marked the culmination of extraordinary efforts by so many in the WIA community. From those who submitted entries to the individuals who promoted association involvement and voted for their favorites, it was a collective feat — and we’re beyond grateful for such enthusiastic member […]

Diverse Wallcovering Options Mean Trials and Smiles for Installers

Hanging wallcoverings can be a true art form, and professional installers take pride in their work just as artists do. Like art, wallcoverings also are subjective. What some installers love, others may avoid. What some may find challenging, others may find fun. Or maybe it’s the challenge that makes it fun! Here’s a glimpse into […]