Blog

Welcome to the Wallcovering Installers Association (WIA) blog! Stop back often to see the latest tips, tricks, and trends in the wallcovering industry for installers and consumers. If you’re a wallcovering installer, use the red button on the left to get more information on joining the WIA. If you’re looking for new wallcoverings for your home or business, find a trusted professional installer using the green button on the left. We hope you enjoy our blogs, and we’ll see you again soon!

4 Great Wallcovering Trends: Graphics, Geometrics, Grasscloth & Glitz

We’re in a time of new found appreciation and demand for wallpaper and wallcoverings. The design trends are pointing to a desire to add pattern, sheen, texture, and art to walls that the eggshell white of the 90s could never accomplish. For the foreseeable future, we can designate wallpaper as having a rightful place in […]

Interior Designer Spotlight: Nina Campbell

Coming of Age Coming of age in the sixties and Great Britain, interior designer Nina Campbell flourished in a decade notably known for counterculture, a revolution in social norms, and a major shift towards individual freedoms. Her interior designs, fabric choices, and fashion collaborations combine bold mixes of color and pattern prevalent of the times […]

The Forecast is Positive: A Review of Houzz State of the Industry

We are seeing exciting trends specifically for the decorating specialty firms ahead in the next year. In the latest Houzz report conducted in the first quarter of 2018, Houzz asked over 3,000 architects, interior designers, general contractors, and decorating specialty firms – amongst others – about trends they’re seeing across a host of categories. We’re […]

Advances in Digital Printing & Wallcovering Popularity

What happens when tech meets wallpaper? Not your grandmother’s Laura Ashley wallpaper of the 80’s. We are seeing greater advancements in digital printing leading to increased popularity with wallcoverings and wallpaper used in interior designs. Here’s the latest in digital printing technology for wallpaper. Benefits of Digital Printing for Wallpaper No More Repeats: Digital printing […]

Victorian Interior

Associate Member Spotlight: How Bradbury Benefits from Membership

Long-time associate member, Lisa Bauer, Chief Financial Officer, of Bradbury & Bradbury Art Wallpapers shares their story about their background in the wallcovering business and how the Wallcovering Installers Association has helped her organization. Associate membership is available as one of the Wallcovering Installers Association packages full of member benefits for suppliers and manufacturers such […]

Growing Your Wallcovering Installation Business With Instagram

Whether you are a sole operator starting out or a seasoned professional that never got around to creating a website, we have a guide for you to capitalize on the visual platform that is Instagram to help sell and market your business. Instagram may be the gateway to a digital portfolio for the wallcovering installer. […]

The Wallcovering Installers Industry is on a Roll

A projection of growth for wallcovering reaching $36.6 billion in the next four years according to Global Industry Analytics, Inc. is nothing to sneeze at. The global projection for wallcoverings is driven by a few intriguing trends. Ceramic wall tiles, new textures, colors, geometric patterns, and interior design trends. Wallcovering as an Evergreen Decorative Choice […]

Let’s Talk Joanna Gaines’ Magnolia Market Wallcoverings

If it seems like everything Joanna Gaines touches turns to gold; then you’ve been paying attention. And while her HGTV show Fixer Upper (that is coming to an end after its fifth season) is more addicting than the chips on taco Tuesday, her empire doesn’t stop there. Joanna has come out with a new cookbook, […]

Wallcovering Installers Toolkit

The Wallpaper Installers Inspiration Toolkit of Blogs, Books, Podcasts & Events

Every once in a while an artist needs to immerse themselves in a completely new experience to return new and refreshed. Inspiration comes from architecture, new cities, museums and right under your fingertips. The point is creativity needs to be fed. We’re serving up blogs, books, podcasts, and events for the wallcovering installer to immerse […]

Focus On Wallcovering and Sustainability this Earth Day

While advancements like LED lights and heat sensitive wallpapers are paving the way for new futuristic possibilities, the modern upgrades we’re interested in this Earth Day are those with an environmental impact. These may include grasscloth, bamboo, cork, natural woods, and the more avant-garde living walls. Millennials Go For Green It also pays to pay […]